Privacy and data protection

1. Name and contact details

Responsible: Wildemasche GmbH & Co KG, Jan Dobrowolny, Im Rank, 73655 Plüderhausen, Tel 07181 995723, info@wildemasche.com

2. Collection and storage of personal data, purpose of use

a) When visiting the website:
When you visit our website, the browser used on your device automatically sends information to the server of our website. This information is temporarily stored in a so-called log file. The following information is collected without your intervention and stored until automated deletion: name of the retrieved file, date and time of retrieval, amount of data transferred, message whether the retrieval was successful, description of the type of web browser used, operating system used previously visited Page, provider, your (shortened) IP address.

The data mentioned are processed by us for the following purposes:
Ensuring a smooth connection of the website, ensuring a comfortable use of our website, evaluation of system security and stability as well as for further administrative purposes.
The legal basis for data processing is Art. 6 (1) lit.f DSGVO. Our legitimate interest follows from the data collection purposes listed above. In no case we use the collected data for the purpose of drawing conclusions about you.

In addition, we use cookies and analysis services when visiting our website. For more details, see below on this page.

b) When registering for our newsletter
If you have expressly consented to Art. 6 (1) (a) DSGVO, we will use your e-mail address to send you our newsletter on a regular basis. For the receipt of the newsletter the indication of an e-mail address is sufficient. Signing off is possible at any time, for example via a link at the end of each newsletter. Alternatively, you can also send your unsubscribe request at any time by e-mail.

c) By using our contact form
For questions of any kind, we offer you the opportunity to contact us via a form provided on the website. It is necessary to provide the name and a valid e-mail address so that we know from who the request came and to answer it. Further information can be provided voluntarily. The data processing for the purpose of contacting us takes place in accordance with Art. 6 (1) (a) DSGVO on the basis of your voluntarily granted consent.

3. Disclosure of data

A transfer of your personal data to third parties for purposes other than those listed below does not take place. We only share your personal information with third parties if:
You have given your express consent pursuant to Art. 6 (1) (a) DSGVO, disclosure pursuant to Art. 6 (1) (f) DSGVO is required and there is no reason to assume that you have a predominantly legitimate interest in not disclosing your data, in the event that there is a legal obligation to disclose pursuant to Art. 6 (1) (c) DSGVO, as well as this is legally permissible and, according to Art. 6 (1) (b) DSGVO, is required for the settlement of contractual relationships with you.

4. Cookies

We use so-called cookies in some areas of our website. Such file elements may identify your computer as a technical entity during your visit to this site, to help you use our offer, including during repeat visits. However, you usually have the option to set your Internet browser so that you are informed about the occurrence of cookies so that you can allow or exclude them, or delete already existing cookies.

Please use the help function of your Internet browser to get information about changing these settings. We point out that some features of our website may not work if you have disabled the use of cookies. Cookies do not allow a server to read private data from your computer or data stored by another server. Cookies do not damage your computer or contain viruses. We support the use of cookies on Art. 6 para. 1 lit.f DSGVO: the processing is carried out to improve the functioning of our website. It is therefore necessary for the protection of our legitimate interests.

5. Your rights

You are entitled to the following data subject rights:
Right to information: You have the right to ask us for confirmation of the processing of your personal data.
Correction / Deletion / Limitation of processing: Furthermore, you have the right to ask us to rectify any incorrect personal data concerning you without delay (right to rectification); Personal data concerning you are deleted immediately (right of deletion) and the processing is restricted (right to limit processing).
You have the right to receive personally identifiable information you provide to us in a structured, common and machine-readable format and to transmit that information to another person in charge.
Withdrawal: You have the right to withdraw your consent at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.
Right to object: Is the processing of personal data concerning you for the performance of a task in the public interest (Article 6 (1) (e) GDPR) or for the protection of our legitimate interests (Article 6 (1) (f)) DSGVO), you have a right of objection.
Right to complain: If you believe that the processing of your personal data in violation of the GDPR, you have the right to complain to a supervisory authority, without prejudice to any other legal remedies.

6. Use of Google Analytics

We use Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Google Analytics uses so-called "cookies", text files that are stored on your computer and allow an analysis of the use of the website by them. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.

Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website activity and internet usage. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data.

You can prevent the storage of cookies by a corresponding setting of your browser software; however, we point out that in this case you may not be able to use all functions of this website in full. Furthermore, you can prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google using the link https://tools.google.com/dlpage/gaoptout?hl=DE and/or download and install the available browser plugin.

We point out that on this website Google Analytics has been extended by the code "gat._anonymizeIp ();" in order to ensure an anonymous collection of IP addresses (so-called IP-Masking). In addition, you can prevent the collection of Google Analytics by clicking on this link. An opt-out cookie is then set that prevents the further collection of your data when you visit this website. This procedure is particularly recommended when accessing our site via mobile devices.

Furthermore, we use reCAPTCHA Funktion by Google. This is used to differe between entries made by a person or in an abusive way by a bot or script. Personal data may be analyzed and sent to Google Inc to determine wether website usage is abusive or not.

For more information about Terms of Use and Privacy, please see
www.google.com/analytics/terms/en.html or below
www.google.com/intl/de/analytics/privacyoverview.html.

We support the use of the above-mentioned analysis tool on Art. 6 (1) (f) GDPR: the processing is used to analyze the user behavior and is therefore necessary to safeguard our legitimate interests.

7. Newsletter

On our website you can subscribe to the Wildemasche Newsletter. We inform in the newsletter at irregular intervals about offers of our company.

A confirmation e-mail will be sent to the e-mail address entered by your for the first time for the newsletter dispatch in the double-opt-in procedure. This confirmation email is used to check whether the owner of the e-mail address as the person concerned authorized the receipt of the newsletter. The personal data collected in the context of registering for the newsletter will be used exclusively to send our newsletter.

The processing of the newsletter dispatch takes place via CleverReach GmbH & Co. KG. The data needed to send the newsletter and provided by the customer / newsletter subscriber are processed by CleverReach according to DSGVO.

For more information about Terms of Use and Privacy, please see
https://www.cleverreach.com/de/agb/
https://www.cleverreach.com/de/datenschutz/

Subscription to our newsletter may be terminated by the person concerned at any time. The consent to the storage of personal data that the data subject has given us for the newsletter dispatch can be revoked at any time. For the purpose of revoking the consent, there is a corresponding link in each newsletter, or the request can be communicated by email or in writing.

Our newsletters contain so-called counting pixels. A counting pixel is a miniature graphic that is embedded in such emails that are sent in HTML format to enable log file recording and log file analysis. This allows a statistical evaluation of the success or failure of online marketing campaigns. Based on the embedded pixel, we can detect if and when an email was opened by an affected person and which links in the email were accessed by the data subject.

Such personal data collected via the counting pixels contained in the newsletters will be stored and evaluated by us in order to optimize the delivery of newsletters and to better adapt the content of future newsletters to the interests of the data subject. This personal data will not be disclosed to third parties other than those named.

8. Use of Adcell

We have integrated Adcell components on this website. Adcell is a German affiliate network that offers affiliate marketing. Affiliate marketing is an Internet-based form of distribution that allows commercial operators of websites, the so-called merchants or advertisers, advertising, which is usually remunerated via click or sale commissions, on third-party websites, ie sales partners, affiliates or publishers be called, show. The merchant makes available through the affiliate network an advertising medium, ie a banner or other suitable means of Internet advertising, which are subsequently incorporated by an affiliate on their own websites or advertised through other channels.

The Adcell operating company is Firstlead GmbH, Rosenfelder Str. 15-16, 10315 Berlin, Germany.

Adcell places a cookie on the affected person's system. Adcell's tracking cookie does not store any personal information. Only the identification number of the affiliate, ie the partner mediating the potential customer, as well as the ordinal number of the visitor of a website and of the clicked advertising medium are stored. The purpose of the storage of this data is the processing of commission payments between a merchant and the affiliate, which are handled via the affiliate network, in this case Adcell.

You can prevent the setting of cookies through our website, as shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently contradict the setting of cookies. Such a setting of the Internet browser used would also prevent Adcell setting a cookie on the affected person's system. In addition, cookies already set by Adcell can be deleted at any time in the browser.

For more information about Terms of Use and Privacy, please see
https://www.adcell.de/agb
https://www.adcell.de/datenschutz

9. PayPal as payment method

We have integrated components from PayPal on this website. PayPal is an online payment service provider. Payments are made through so-called PayPal accounts, which are virtual private or business accounts. In addition, PayPal has the ability to process virtual payments through credit cards if a user does not have a PayPal account. A PayPal account is managed via an email address, which is why there is no classic account number. PayPal makes it possible to initiate online payments to third parties or to receive payments. PayPal also takes on trustee functions and offers buyer protection services.

The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg.

If you select "PayPal" as a payment option during the order process in our online shop, data of you will be automatically transmitted to PayPal. By selecting this payment option, you consent to the transfer of personal data required for payment processing.

The personal data sent to PayPal are usually first name, last name, address, email address, IP address, telephone number, mobile phone number or other data required for payment processing. For the execution of the purchase contract, also such personal data are necessary, which are in connection with the respective order.

The purpose of the transmission of the data is payment processing and fraud prevention. We will provide PayPal with personally identifiable information, in particular if there is a legitimate interest in the transfer. The personal data exchanged between PayPal and us may be transferred by PayPal to credit reporting agencies. This transmission aims at the identity and credit check.

You have the option to revoke the consent to the handling of personal data against PayPal at any time. A revocation has no effect on personal data which must be processed, used or transmitted for (contractual) payment processing.

For more information about Terms of Use and Privacy, please see
Terms and conditions: https://www.paypal.com/de/webapps/mpp/ua/legalhub-full
Privacy Policy: https://www.paypal.com/webapps/mpp/ua/privacy-full

10. Sofortüberweisung as payment method

We have integrated "Sofortüberweisung" components on this website. Sofortüberweisung is a payment service that enables cashless payment for products and services on the Internet. Sofortüberweisung represents a technical procedure by which the online retailer immediately receives a payment confirmation. This enables a merchant to deliver goods, services or downloads to the customer immediately after ordering.

The operating company of Sofortüberweisung is Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden
https://www.klarna.com/sofort/
or the German subsidiary Sofort GmbH, Theresienhöhe 12, 80339 Munich
https://www.sofort.de

If you select "Sofortüberweisung" as a payment option during the order process in our online shop, data will be automatically transferred to Sofortüberweisung. By selecting this payment option, you consent to a transfer of personal data required for payment processing.

During the purchase via Sofortüberweisung the buyer transmits the PIN and the TAN to the Sofort GmbH. Sofortüberweisung then executes a transfer to the online retailer after a technical check of the account balance and retrieval of further data to check the account funds. The execution of the financial transaction is then communicated to the online retailer automatically.

The personal data exchanged with Sofortüberweisung are first name, last name, address, email address, IP address, telephone number, mobile phone number or other data necessary for payment processing. The purpose of the transmission of the data is the processing of payments, fraud prevention as well as identity and credit checks.

You have the option to revoke the consent to the handling of personal data at any time in relation to Sofortüberweisung. A revocation has no effect on personal data which must be processed, used or transmitted for (contractual) payment processing.

For more information about Terms of Use and Privacy, please see
https://www.klarna.com/sofort/datenschutz/